Diffusion of innovationsEverett M. Rogers
Diffusion of innovations
Everett M. Rogers · 2003
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About the book
This is a very dense read on how new ideas spread. It is an academic classic work. If you like it, you might also like Images of Organisation, Crossing the Chasm, and the Iowa Hybrid Corn Study.
Book details
- Year
- 2003
- Language
- English
- Publisher
- Free Press
- Editions
- 1
- Pages
- 512
- ISBN
- 9780743222099
Data source: Wikidata
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