E-preneurRichard J. Goossen
E-preneur
Richard J. Goossen · 2009
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About the book
By getting direct involvement from their customers, you can generate ideas, market test new products and create brand advocates more effectively and efficiently than by using traditional methods, e-preneur is the first book to survey, analyse and make sense of how to harness this powerful new marketing tool.
Book details
- Year
- 2009
- Language
- English
- Publisher
- Crimson
- Editions
- 2
- Pages
- 256
- ISBN
- 9781854584588
Data source: Wikidata
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