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Electronic Word of Mouth in the Marketing Context

Elvira Ismagilova, Yogesh K. Dwivedi, Emma Slade, Michael Williams · 2017

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Book details

Year
2017
Language
English
Publisher
Springer International Publishing AG
Editions
1
ISBN
9783319524580

Data source: Wikidata

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Electronic Word of Mouth (eWOM) in the Marketing Context
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