
Exploring the elements of design
Poppy Evans, Mark A. Thomas · 2003
Where to buy
Amazon’s price changes daily, so the most accurate place to see it is there, at the moment you buy.
View on AmazonThis is an affiliate link: if you buy through it, the site earns a small commission at no extra cost to you, which helps us bring quality content and maintain the site. As an Amazon Associate we earn from qualifying purchases.
About the book
Learn how basic design elements and principles work together to achieve effective communication design by artfully blending academic principles and theories with real-world, practical design solutions. This concise new book begins with the primary design principles of unity, variety, hierarchy, and proportion. Subsequent chapters explore the support principles of scale, balance, repetition, and proximity, and later the elements of shape, line, size, color, texture, imagery, and typography. Profiles of successful designers with samples from their portfolios round out the extensive coverage and offer personal glimpses into the careers of working professionals.
Book details
- Year
- 2003
- Language
- English
- Series
- Design Exploration
- Publisher
- Thomson Delmar Learning
- Editions
- 1
- Pages
- 206
- ISBN
- 9781401832865
Data source: Wikidata
More by Poppy Evans









