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About the book

Stressing the interaction of the moderator and group as well as the mechanics of designing, conducting and interpreting the outcome of focus groups, this work provides a systematic treatment of focus group interviews within the context of social science research and theory.

Book details

Year
2007
Language
English
Publisher
Sage Publications, Inc
Editions
7
Pages
200
ISBN
9780761925828

Data source: Wikidata

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