Fundamentals of menu planning
Paul J. McVety, Bradley J. Ware, Claudette Lévesque Ware, Claudette Levesque · 2001
Where to buy
Amazon’s price changes daily, so the most accurate place to see it is there, at the moment you buy.
View on AmazonAbout the book
Fundamentals of Menu Planning, Third Edition presents a complete overview of key aspects of menu planning, including designing, writing, costing, marketing, and merchandising a menu. Reflecting the latest menu trends in the restaurant industry, the authors show how research, surveys, and sales analysis are key to menu planning and design. With updated nutrition and menu planning information, an expanded collection of sample menus, new appendices and resources, numerous forms, tables, and worksheets, and more practice problems, this guide is key to the success of the overall foodservice enterprise.
Book details
- Year
- 2001
- Language
- English
- Publisher
- Wiley
- Editions
- 4
- Pages
- 240
- ISBN
- 9780471369479
Data source: Wikidata
More by Paul J. McVety
