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Gamification in Business

An Coppens · 2014

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About the book

The book covers the benefits and downsides of gamification. It addresses the need to ensure your gamification design hits the right note with your target audience. An also included a number of examples of gamification campaigns which won awards at events in 2014 and examples by business area. You can download the book for free via the link below.

Book details

Year
2014
Publisher
Bookboon.com
Editions
1
ISBN
9788740308242

Data source: Wikidata

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