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Guerrilla Marketing

Jay Conrad Levinson · 2007

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About the book

"This completely revised and expanded edition identifies: the fastest-growing markets for the twenty-first century, with tips on how to reach them; unique strategies for cooperative fusion marketing with other businesses; the latest programs for freelance employees and telecommuters; up-to-date information on the Internet and other technologies that aid the guerrilla in targeting and growing a business; and management lessons for the twenty-first-century entrepreneur."--Jacket.

Book details

Year
2007
Language
English
Publisher
Houghton Mifflin
Editions
10
Pages
368
ISBN
9780618785919

Data source: Wikidata

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