Informing voters?
Chris Rudd, Janine Hayward, Geoffrey Craig · 2009
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"Informing Voters? Politics, Media and the New Zealand Election 2008 examines important issues and questions surrounding political communication during the 2008 general election campaign in New Zealand. These issues include: The degree to which the print and electronic media's coverage focused on the 'horse-race and hoopla' of the election campaign; How and to what extent political parties and candidates utilised online campaigning to communicate with voters; The effectiveness of party election advertising; What we can learn from debates and interviews of party leaders. The extent and nature of media coverage given to minor parties; A major finding of the book is that politicians and the media performed a reasonable job of 'informing' voters at the 2008 election."--Book cover.
Book details
- Year
- 2009
- Language
- English
- Publisher
- Pearson
- Editions
- 2
- Pages
- 166
- ISBN
- 9780733993848
Data source: Wikidata