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Inside Apple

Adam Lashinsky · 2012

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About the book

Based on numerous interviews, the book reveals exclusive new information about how Apple innovates, deals with its suppliers, and is handling the transition into the Post Jobs Era. While INSIDE APPLE provides a detailed investigation into the unique company, its lessons about leadership, product design and marketing are universal.

Book details

Year
2012
Language
English
Publisher
John Murray
Editions
12
Pages
223
ISBN
9781848547216

Data source: Wikidata

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