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Integrating social media into business practice, applications, management, and models

In Lee · 2014

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About the book

"This book provides the most up-to-date research findings and future directions for customer relationship management in contemporary enterprises, covering a wide range of topics such as management issues, innovative ideas, state-of-the-art business applications, and evaluation of social media products and services"--

Book details

Year
2014
Language
English
Publisher
Business Science Reference
Editions
1
Pages
342
ISBN
9781466661820

Data source: Wikidata

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