Julian E. Gaspar

Introduction to Business
Julian E. Gaspar · 2006
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"Introduction to Business, 2e, is the first cross-functionally authored text in the marketplace. Each of the six authors is a recognized authority in his field and brings personal expertise to the course, while keeping the discussion focused and concise for introductory-level students. The text presents a balanced and consistent voice across each of the unique content areas, enabling students to quickly gain an understanding of business concepts, practices, and relationships without unnecessary or disjointed narrative."--Back cover.
Book details
- Year
- 2006
- Language
- English
- Publisher
- Houghton Mifflin Company
- Editions
- 4
- Pages
- 640
- ISBN
- 9780618306367
Data source: Wikidata
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