Le monde de la mode
Mark Tungate · 2009
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About the book
Panorama des grandes marques et de leurs stratégies pour conquérir un large public. De l'émergence des premiers grands professionnels de la haute couture jusqu'aux dernières tendances consistant à inscrire le nom des marques dans chaque objet du paysage urbain. Téléphones portables, voitures, lieux de restauration contribuant à façonner l'histoire nouvelle de la séduction.
Book details
- Year
- 2009
- Language
- French
- Publisher
- Dunod
- Editions
- 1
- Pages
- 276
- ISBN
- 9782100530656
Data source: Wikidata
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