Library management and marketing in a multicultural worldInternational Federation of Library Associations and Institutions. Management and Marketing Section. Conference

Library management and marketing in a multicultural world

Name: Library management and marketing in a multicultural world
ISBN: 9783598220326

International Federation of Library Associations and Institutions. Management and Marketing Section. Conference · 2007

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About the book

Addresses some of the latest developments in the marketing and management of libraries worldwide, recognizing the challenges to meet local needs in a global, information society. Describes successful programs designed to promote libraries within a community, nation, or academic community.

Book details

Year: 2007
Language: English
Series: IFLA publications -- 125
Publisher: Saur
Editions: 1
Pages: 366
ISBN: 9783598220326

Data source: Wikidata