Marketplace 30

The CEO of e-commerce giant Rakuten outlines a collaborative model of global business that challenges zero-sum approaches and empowers local vendors, demonstrating how mutually beneficial relationships between brick-and-mortar businesses and e-retailers can maximize customer bases and service capabilities while enabling long-term growth.

Year

2014

Language

English

Publisher

Palgrave Macmillan Limited

Editions

4

Pages

272

ISBN

9781137279187

Data source: Wikidata