Million dollar website

The only guide for the small business owner to create a revenue-enhancing website that lets them compete with the “big boys.”Award-winning website consultant Lori Culwell demonstrates how to create a website that will increase sales and generate repeat customers on a small business budget. Not just another “graphic design for the web” book, Culwell offers invaluable insider advice on what it takes to build a high-profile website, including dozens of guidelines to avoid the pitfalls of bad usability, with invaluable tips on:Enhancing brand awarenessCreating graphic designs that keep customers engaged and not confusedWriting web-savvy contentCapitalizing on user feedbackMaking the most of search engine optimizationUsing blogs and social networking sites to increase traffic and get the word out

Year

2009

Language

English

Publisher

Prentice Hall Press

Editions

3

ISBN

9780735204416

Data source: Wikidata