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Museum management and marketing

Richard Sandell, Robert R. Janes · 2007

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About the book

Drawing together a selection of high quality, intellectually robust and stimulating articles on both theoretical and practice-based developments in the field, this reader investigates the closely linked areas of management and marketing in the museum situation.

Book details

Year
2007
Language
English
Publisher
Routledge
Editions
1
Pages
420
ISBN
9780415396288

Data source: Wikidata

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