David Ogilvy
Ogilvy on advertising
David Ogilvy · 1983
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This primer on all aspects of advertising was written by the founder of Ogilvy & Mather, an advertising agency with 450 offices in 120 countries. This text covers what does as well as what does not sell, and is illustrated with 185 advertisements.
Book details
- Year
- 1983
- Language
- English
- Publisher
- Prion
- Editions
- 7
- Reader rating
- 3.7 / 5 (7)
- Pages
- 224
- ISBN
- 9781853756153
Data source: Wikidata
