Qualitative research methods for media studies
Bonnie Brennen · 2025
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About the book
"This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical, cultural, and theorical context of the particular method and case studies drawn from published scholarship. This text is a comprehensive and accessible introduction to qualitative methods, ideal for media and mass communication research courses"--
Book details
- Year
- 2025
- Language
- English
- Publisher
- Taylor & Francis Group
- Editions
- 3
- Pages
- 284
- ISBN
- 9781032600727
Data source: Wikidata
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