Quantitative Marketing and Marketing Management: Marketing Models and Methods in Theory and PracticeAdamantios Diamantopoulos

Quantitative Marketing and Marketing Management: Marketing Models and Methods in Theory and Practice

Adamantios Diamantopoulos, Wolfgang Fritz, Lutz Hildebrandt · 2012

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Book details

Year: 2012
Publisher: Gabler Verlag
Editions: 1
Pages: 627
ISBN: 9783834930606

Data source: Wikidata

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