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Shopper Marketing and the Role of in-Store Marketing

Dhruv Grewal, Anne L. Roggeveen, Naresh K. Malhotra, Jens Nordfalt · 2014

Where to buy

Amazon’s price changes daily, so the most accurate place to see it is there, at the moment you buy.

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Book details

Year
2014
Language
English
Publisher
Emerald Publishing Limited
Editions
2
Pages
227
ISBN
9781784410018

Data source: Wikidata

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