Sourcebook for political communication research

The contents herein cover the major analytical techniques used in political communication research, including surveys, experiments, content analysis, discourse analysis (focus groups and textual analysis), network and deliberation analysis, comparative study designs, statistical analysis, and measurement issues. It also includes such innovations as the use of advanced statistical techniques, and addresses digital media as a means through which to disseminate as well as study political communication. It considers the use of methods adapted from other disciplines, such as psychology, sociology, and neuroscience. --from publisher description

Year

2011

Language

English

Series

Communications series

Publisher

Routledge

Editions

1

Pages

583

ISBN

9780415964951

Data source: Wikidata