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About the book

"This guide aims to help IPAs [investment promotion agencies], especially those in developing countries, to target foreign investors in the tourism industry in support of national development objectives. The guide presents a step-by-step approach to developing and implementing an investment promotion strategy for the tourism sector, including methods to identify opportunity areas and ways to approach potential investors. Chapter 1 provides a summary of tourism market trends, an overview of positive and negative impacts of tourism activities, and an introduction to [foreign direct investment] in the sector. Chapter 2 outlines the process of developing an investment promotion strategy for the tourism sector, while chapter 3 presents steps to be taken in the process of investor targeting. Chapter 4 contains the conclusions."--Introd.

Book details

Year
2010
Language
English
Series
Economic development in Africa -- report 2010
Publisher
United Nations
Editions
1
Pages
116
ISBN
9789211127959

Data source: Wikidata

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