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Strategic planning in public relations

Kierran Knights · 2001

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About the book

"Offering a fresh approach to public relations, this book details strategic planning and clearly presents the arguments for a campaign proposal backed with evidence. In addition to an introduction to the new topic of strategic planning, valuable tips and techniques to improve any public relations or.

Book details

Year
2001
Language
English
Series
Thorogood professional insights
Publisher
Thorogood
Editions
1
ISBN
9781423717904

Data source: Wikidata