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Successful technological integration for competitive advantage in retail settings

Eleonora Pantano · 2015

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About the book

"This book examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand by integrating more sophisticated, advanced innovations in their daily practices"--

Book details

Year
2015
Language
English
Series
A volume in the advances in E-Business research (AEBR) book series
Publisher
Business Science Reference, An Imprint of IGI Global
Editions
1
Pages
405
ISBN
9781466682979

Data source: Wikidata

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