Craig T. Bouchard
The Caterpillar way
Craig T. Bouchard · 2014
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"In the early 1980s, Caterpillar, Inc. lost one million dollars per day for three consecutive years. Its continuing existence came into question. Today, "CAT" is the world's most profitable manufacturer of construction and mining equipment and large engines. The now legendary global company made numerous well-calculated, though risky decisions for three consecutive decades--in the process scaling to heights unimaginable to even the finest business enterprises. How did they do it? The Caterpillar Way."--Book jacket.
Book details
- Year
- 2014
- Language
- English
- Editions
- 1
- Pages
- 361
- ISBN
- 9780071821247
Data source: Wikidata
