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The Content Machine Towards A Theory Of Publishing From The Printing Press To The Digital Network

Michael Bhaskar · 2013

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About the book

This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses to focus on their core competencies in times of crisis. Tracing the history of publishing from the press works of fifteenth-century Germany to twenty-first-century Silicon Valley, via Venice, Beijing, Paris and London, and fusing media theory and business experience, The Content Machine offers a new understanding of content, publishing and technology, and defiantly answers those who contend that publishing has no future in a digital age. -- from back cover.

Book details

Year
2013
Language
English
Publisher
Anthem Press
Editions
1
Pages
226
ISBN
9780857281111

Data source: Wikidata

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