Debbie Weil
The Corporate Blogging Book
Debbie Weil · 2006
Where to buy
Amazon’s price changes daily, so the most accurate place to see it is there, at the moment you buy.
View on AmazonAbout the book
"In The Corporate Blogging Book Debbie Weil provides a clear-eyed look at blogging as a marketing communications strategy - what works, what doesn't, and why creating and maintaining a good blog is worth the effort." "Weil demystifies corporate blogging by stripping away the technical jargon and showing you exactly what your customer needs from your blog. She urges managers and executives to confront their fear of blogging. She explains how to avoid legal pitfalls, who should be doing the blogging, and how to keep readers coming back."--Jacket.
Book details
- Year
- 2006
- Language
- English
- Publisher
- Portfolio Hardcover
- Editions
- 4
- Pages
- 240
- ISBN
- 9781591841258
Data source: Wikidata