The dog merchants
Kim Kavin · 2016
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About the book
Setting the base price -- Luxury packaging -- Branding, by breeding -- Freelance producers -- Big production companies -- The mega-distributor -- Marketing the message -- Industry waste -- The upstart competitor -- Repackaging and rebranding -- Lemons versus steals -- The genesis and the future -- Smart shopping -- Consumer intelligence -- A note about spay/neuter -- Acknowledgments.
Book details
- Year
- 2016
- Language
- English
- Editions
- 6
- Pages
- 304
- ISBN
- 9781681771403
Data source: Wikidata
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