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The Elements of Content Strategy

Erin Kissane · 2010

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About the book

From the publisher's [website][1]: "Content strategy is the web’s hottest new thing. But where did it come from? Why does it matter? And what does the content renaissance mean for you? This brief guide explores content strategy’s roots, and quickly and expertly demonstrates not only how it’s done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields." [1]: http://www.abookapart.com/products/the-elements-of-content-strategy

Book details

Year
2010
Language
English
Publisher
A Book Apart
Editions
6
Pages
79
ISBN
9780984442553

Data source: Wikidata