The event marketing handbookAllison Saget

The event marketing handbook

Name: The event marketing handbook
ISBN: 9781477468180

Allison Saget · 2012

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About the book

Industry expert Allison Saget shows marketing professionals how to maximize return on investment for the dollars their companies spend on events. Features case studies, planning templates, sample time frames, event programs, and names of associations.

Book details

Year: 2012
Language: English
Publisher: [Publisher not identified]
Editions: 2
Pages: 300
ISBN: 9781477468180

Data source: Wikidata