The Henney Motor Company

During the 1930s and 1940s, Henney came close to total industry dominance. It had an overwhelming range of products and a powerhouse dealer network, and managed a steady stream of innovations. In the late 1930s it got Packard, the world's leading luxury car, to agree to an exclusive agreement and by World War II was selling more professional cars than the rest of the industry combined. Yet in the end, Henney fell victim to a full-court press of declining Packard sales, relentless competition, overeager expansion by its owner, and legal setbacks--Dust jacket flap.

Year

2009

Language

English

Publisher

Iconografix

Editions

1

Pages

270

ISBN

9781583882337

Data source: Wikidata