Roman G Hiebing
The one-day marketing plan
Roman G Hiebing, Roman G., Jr. Hiebing, Scott W. Cooper, Roman G., Jr Hiebing · 1998
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The One-Day Marketing Plan shows entrepreneurs and business owners how to quickly design a marketing plan for any business. Hiebing and Coopers streamlined, 10-step process guides readers through the development and execution of effective marketing plans, and provides the tools to accurately evaluate bottom-line results. Packed with helpful checklists and templates, this practical, comprehensive third edition includes up-to-the-minute information on brand positioning and Internet marketing tactics.'
Book details
- Year
- 1998
- Language
- English
- Publisher
- McGraw-Hill Companies
- Editions
- 4
- Pages
- 344
- ISBN
- 9780844212838
Data source: Wikidata