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About the book

Foreword; The Seven Qualities of Enduring Brands; by Thomas J. Kosnik; It brings me great pleasure to write the foreword to a book about a product family--and a company--that has changed my life: the IBM ThinkPad family of notebook computers.

Book details

Year
1999
Language
English
Publisher
Sams
Editions
1
Pages
502
ISBN
9780672317569

Data source: Wikidata