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Trade Shows in the Globalizing Knowledge Economy

Harald Bathelt, Francesca Golfetto, Diego Rinallo · 2014

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About the book

This work presents a radically innovative view on trade shows as knowledge-rich places, where firms learn through observation and interaction with other economic actors, and as enablers, rather than mere consequences, of globalisation.

Book details

Year
2014
Language
English
Publisher
Oxford University Press
Editions
1
Pages
344
ISBN
9780199643080

Data source: Wikidata

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