Why smart people do dumb thingsMortimer R. Feinberg
Why smart people do dumb things
Mortimer R. Feinberg · 1995
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About the book
Looks at famous business blunders, including the new Coke and Ed Rollins' election claims, suggests common causes for such mistakes, and suggests ways to avoid them.
Book details
- Year
- 1995
- Language
- English
- Publisher
- MJF Books
- Editions
- 1
- Pages
- 282
- ISBN
- 9781567319545
Data source: Wikidata
