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Yes we did

Rahaf Harfoush · 2009

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About the book

A member of the Obama campaign's New Media Team provides the ultimate social marketing case study! Explores the rationale behind MyBO, social networking profiles, and how the campaign organization was designed to to expand from the center into the heart of the grassroots movement.

Book details

Year
2009
Language
English
Publisher
New Riders
Editions
12
Pages
199
ISBN
9780321631534

Data source: Wikidata

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