T. C. Melewar

Strategic international marketing

Building Corporate Identity, Image and Reputation in the Digital Era

Islamic Marketing and Branding

Corporate Branding

Contemporary thoughts on corporate branding and corporate identity management

Contemporary thoughts on corporate branding and corporate identity management

Three Hs : Hotels, Hospitality and Holidays

Advancing Branding Research

Strategic international marketing

Facets of corporate identity, communication and reputation

Contemporary Thinking, Topics and Trends in International Branding

Contemporary Thinking, Topics and Trends in International Branding : Part 1. International Marketing Review

Facets of corporate identity, communication, and reputation

Multi-channel marketing, branding and retail design

Future Priorities for Design, Branding, Marketing and Retail

Emerald Handbook of Multi-Stakeholder Communication

Value of Design in Retail and Branding

Place Branding

Strategic Brand Management in Higher Education

Business-To-Business Marketing

Contemporary Thinking

Corporate and Organizational Marketing