Rajeev Batra
Rajeev Batra
8 books in the database
Books
The new emerging market multinationalsRajeev Batra

The new emerging market multinationals
Rajeev Batra · 2012
Marketing issues in transitional economiesRajeev Batra

Marketing issues in transitional economies
Rajeev Batra · 2012
The psychology of designRajeev Batra
The psychology of design
Rajeev Batra · 2015
Leveraging consumer psychology for effective health communicationsRajeev Batra

Leveraging consumer psychology for effective health communications
Rajeev Batra · 2011
Marketing Issues in Transitional Economics (The William Davidson Institute Series on Transitional and Emerging Economies)Rajeev Batra

Marketing Issues in Transitional Economics (The William Davidson Institute Series on Transitional and Emerging Economies)
Rajeev Batra · 1999
The New direct marketingRajeev Batra

The New direct marketing
Rajeev Batra · 1990
Cable TV advertisingRajeev Batra

Cable TV advertising
Rajeev Batra · 1989
Leveraging Consumer Psychology for Effective Health Communications : the Obesity ChallengeRajeev Batra
Leveraging Consumer Psychology for Effective Health Communications : the Obesity Challenge
Rajeev Batra · 2015
Co-authored books and collections
Books that list Rajeev Batra among their authors but not as the lead author: co-written works, collections and compilations.
