Buyer behaviourFrank Atkinson
Buyer behaviour
Frank Atkinson · 2013
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About the book
The best salespeople understand that people buy differently. Some people buy quickly, on impulse, others buy slowly, doing research and comparing options before making their decision. This book identifies the 4 main buyer types and describes how to recognise them and how to sell to them. Having a single sales strategy is no longer enough. You can download the book via the link below.
Book details
- Year
- 2013
- Publisher
- Bookboon.com
- Editions
- 1
- ISBN
- 9788776816834
Data source: Wikidata
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