Ethnography for MarketersHy Mariampolski
Ethnography for Marketers
Hy Mariampolski · 2005
Where to buy
Check today’s price on Amazon. We do not show prices because they change daily.
View on AmazonAffiliate link. As an Amazon Associate we earn from qualifying purchases.
About the book
"Ethnography for Marketers is designed as a standard training and reference resource to help corporate managers and marketers design and implement ethnographic studies. It is a textbook for advanced undergraduate and graduate students studying ethnography or research methods in a variety of programs including business, sociology, anthropology, and education."--Jacket.
Book details
- Year
- 2005
- Language
- English
- Publisher
- SAGE Publications
- Editions
- 2
- Pages
- 264
- ISBN
- 9780761969471
Data source: Wikidata
