Hy Mariampolski
Qualitative Market Research
Hy Mariampolski · 2001
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This text guides the reader through a research project from the perspective of both user and practitioner. It meets the needs of several audiences by creating common ground in the applied practice of qualitative research.
Book details
- Year
- 2001
- Language
- English
- Publisher
- Sage Publications, Inc
- Editions
- 4
- Pages
- 328
- ISBN
- 9780761969440
Data source: Wikidata
