International Brand Management of Chinese Companies: Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and ... Markets (Contributions to Economics)Sandra Bell

International Brand Management of Chinese Companies: Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and ... Markets (Contributions to Economics)

Sandra Bell · 2008

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Book details

Year: 2008
Publisher: Physica
Editions: 1
Pages: 370
ISBN: 9783790820300

Data source: Wikidata

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