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Media literacy

W. James Potter · 1998

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About the book

"Media Literacy helps students develop a strong knowledge base about the media. Potter presents a guidebook to the often difficult terrain of the media world, providing a plan of action for students to develop their media literacy and analytical skills. He shows how becoming media literate gives students a clearer perspective on the borders between their own world and the simulated media world. Throughout the book, he encourages students to apply the exercises to their own experiences, thus developing useful skills beyond mere rote learning." "Media Literacy, Third Edition will enhance the media skills of undergraduate and graduate students studying Media Literacy, Media Content, Media Effects, and Mass Media Communication."--Jacket.

Book details

Year
1998
Language
English
Publisher
Sage Publications
Editions
5
Pages
424
ISBN
9781412958752

Data source: Wikidata

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