Graham Kenny

Strategic Planning and Performance Management
Graham Kenny · 2012
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Strategic Planning and Performance Measurement: Develop & Measure a Winning Strategy, provides a clear and concise roadmap for designing, implementing and measuring strategy. The focus is on strategic factors, which are defined in a unique way as the criteria on which an organization or business unit has to do well in order to succeed. For organizations to be successful, they must take a stakeholder perspective of their performance - stakeholders such as customers, suppliers, employees and owners. The book cites many case studies including: 7-El.
Book details
- Year
- 2012
- Language
- English
- Publisher
- Taylor & Francis
- Editions
- 8
- Pages
- 285
- ISBN
- 9780080474465
Data source: Wikidata

