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The Fall of Advertising and the Rise of PR

Al Ries, Laura Ries · 2002

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About the book

Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations.

Book details

Year
2002
Language
English
Publisher
Collins
Editions
8
Pages
320
ISBN
9780060081980

Data source: Wikidata

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