Best PracticeMohamed Zairi
Best Practice
Mohamed Zairi · 1999
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About the book
Bringing together practitioners and researchers in this field, this book highlights best practice in business innovation. The book uses real-life examples from major companies such as Kodak, Nissan, Exxon, Lever Brothers and Ford Motors.
Book details
- Year
- 1999
- Language
- English
- Publisher
- Butterworth-Heinemann
- Editions
- 10
- Pages
- 423
- ISBN
- 9780750639538
Data source: Wikidata
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