Getting partnering right
Neil Rackham, Lawrence Friedman, Richard Ruff · 1996
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About the book
"In this book, Rackham, Friedman, and Ruff clear through the thicket of buzzwords and general concepts, and describe what real companies are doing to build long-term competitive advantage through partnering relationships. A practical, "how-to" book for suppliers, it details the best practices of dozens of market-leading partnering organizations. Based on a two-year research study at over a hundred successful companies, this is the source book you need to make partnering a reality - and a success - for your company."--BOOK JACKET.
Book details
- Year
- 1996
- Language
- English
- Publisher
- McGraw-Hill
- Editions
- 2
- Pages
- 237
- ISBN
- 9780070517820
Data source: Wikidata
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