A. Parasuraman
A. Parasuraman
11 books in the database
Books
Techno-ready marketingA. Parasuraman
Techno-ready marketing
A. Parasuraman · 2007
Marketing ResearchA. Parasuraman
Marketing Research
A. Parasuraman · 2006
Spss SoftwareA. Parasuraman
Spss Software
A. Parasuraman · 2006
Marketing researchA. Parasuraman
Marketing research
A. Parasuraman · 1986
Marketing ResearchA. Parasuraman
Marketing Research
A. Parasuraman · 2006
Understanding Literature Mla Update Paperback Plus Kalaidjian Understanding Andwriting About LiteratureA. Parasuraman
Understanding Literature Mla Update Paperback Plus Kalaidjian Understanding Andwriting About Literature
A. Parasuraman · 2005
Marketing Research With Webcard And S P S S Cd-romA. Parasuraman
Marketing Research With Webcard And S P S S Cd-rom
A. Parasuraman · 2003
Ama Educators' Proceedings Enhancing Knowledge Development in Marketing 1990 (Ama Educator's Proceedings Enhancing Knowledge Development in Marketing)A. Parasuraman
Ama Educators' Proceedings Enhancing Knowledge Development in Marketing 1990 (Ama Educator's Proceedings Enhancing Knowledge Development in Marketing)
A. Parasuraman · 1990
I/M Marketing ResearchA. Parasuraman
I/M Marketing Research
A. Parasuraman · 1986
The Nature and Determinants of Customer Expectations of Service (Working Paper, Report No 91-113)A. Parasuraman
The Nature and Determinants of Customer Expectations of Service (Working Paper, Report No 91-113)
A. Parasuraman · 1991
A Conceptual Model of Service Quality and Its Implications for Future Research (Report No 84-106)A. Parasuraman
A Conceptual Model of Service Quality and Its Implications for Future Research (Report No 84-106)
A. Parasuraman · 1984
Co-authored books and collections
Books that list A. Parasuraman among their authors but not as the lead author: co-written works, collections and compilations.